The ABCs of USPs
The Passport OfficeThere are currently over 40,000 SKUs in the average supermarket, 260 automobile models available, 340 breakfast cereals, 790 magazine titles, 87 soft drink brands, 70 different styles of Levi's jeans...and…
Usp For Lawyers
by sdbrown What Makes You Unique? What Makes Your Product or Service Special? What’s Your Unique Selling Proposition or USP? Interested in cranking things up a notch or two (or…